Our client, a leading Corporate Service Provider in Malta is seeking a dynamic and experienced Digital Marketing Manager to strengthen their department.
Responsibilities:
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Design and implement digital marketing strategies to support growth and align with the company’s broader digital services.
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Manage digital campaigns across paid media and content marketing to generate qualified B2B leads.
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Collaborate with CSP vendor partners to plan co-branded campaigns, manage Market Development Funds, and align efforts with vendor requirements and goals.
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Develop and maintain conversion-optimized landing pages, targeted email journeys, and promotional materials tailored to key industry sectors such as finance, gaming, and professional services.
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Track and analyze performance using tools, making data-driven recommendations to improve ROI.
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Manage and optimize CRM and marketing automation platforms, ensuring smooth lead management and reporting.
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Monitor digital marketing trends and CSP program updates, identifying opportunities for innovation and competitive advantage.
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Contribute to brand awareness efforts through digital storytelling, thought leadership, and client case studies that highlight cloud capabilities.
Requirements:
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A degree in Marketing, Business, IT, Communications, or a related field.
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Minimum of 4 years’ experience in a similar role.
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Demonstrated success with B2B marketing campaigns focused on cloud or digital transformation services.
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Proficiency in marketing automation tools.
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Strong analytical skills and experience using reporting tools.
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Familiarity with GDPR and digital compliance standards relevant to marketing in regulated sectors.
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Excellent communication skills in English; knowledge of Maltese is an advantage.