Responsibilities:
- Manage social media campaigns, maintain their public profiles, create engaging content aligned with brand guidelines;
- Write creative copy for promotional, branding, and thought leadership initiatives;
- Collaborate with content writers, designers, SEO/PPC specialists, and business development teams;
- Maintain and update website content to ensure optimal user experience;
- Liaise with web developers for any technical fixes enhancements required;
- Create and manage email marketing campaigns, including subscriber database management;
- Monitor digital marketing and AI trends, analyse campaign performance, and provide monthly reporting with actionable insights;
- Support the team with branded documents, marketing collateral, merchandise, and materials for expos and events;
- Identify PR opportunities and liaise with publishers for article submissions (online and offline);
- Develop a strong understanding of their clients, services, industries, and competitors to help drive strategic marketing initiatives.
Requirements:
- Minimum 3 years’ experience in a similar marketing role;
- Degree or certification in Marketing or a related field;
- An outstanding level of both spoken and written English;
- Strong ability to create and adapt content for different platforms and audiences;
- Solid practical knowledge of social media channels, paid social media campaigns and social analytics;
- Proficiency in WordPress and SEO best practices, including content optimisation;
- Experience with email marketing platforms;
- Proficiency in online design tools (e.g., Canva); Adobe Creative Suite is an asset;
- Genuine interest in lead generation through our digital marketing platforms;
- Advanced understanding of GA4; ability to analyse data and generate reports;
- Proficiency in Microsoft office (word/ excel/ PPT);
- High attention to detail with the ability to multi-task and honour deadlines;
- The ability to work independently and take accountability for projects;
- Independent, accountable, and proactive with a hands-on approach.
Benefits:
- An attractive progression plan, commensurate with knowledge and experience;
- Hybrid working;
- Flexible hours;
- Longer weekends - on Fridays their office closes at 2pm!
- Birthday leave;
- Family culture;
- Health insurance;
- Free parking;
- Opportunities to attend industry events;
- Regular team building & departmental events;
- Corporate Benefits - Discounts and Offers across the island;
- Free Mental Health Workshops & One-to-One Sessions;
- Study leave;
- Sponsorships;
- On-the-job training and mentoring from industry professionals.